When it comes to online advertising, PPC offers one of the most competitive tools for building brand awareness, increasing website traffic, and driving purchases, in-store visits, leads, and phone calls — Google Ads provides one of the best platforms for earning these results. The Google Search Network is a popular choice because you can advertise in search results on Google, as well as in Google Maps, Google Images, Google Shopping, and more. In addition to the Google Search Network, you can also advertise on the Google Display Network. This ad network offers your company access to almost all online shoppers. It’s also excellent for advanced ad strategies, like remarketing.
Google Adwords Statistics
-76% of the search engine market belongs to Google
-73% of the paid search market share belongs to Google
-65% of People Click on Ads When Making Purchases
-90% of consumers say ads influence their purchase decisions
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